Description

Responsible to existing brands and new technologies profitable growth for assigned crops
Manage life cycle of responsible product from market needs identification, brand development, product proposition, GTM management, etc
Work with Biological Agronomy team to well implement knowledge transferring with product management perspective.

Accountabilities (includes but not limited to)

In charge of assigned brands
In charge of PLCM for existing brands
Owns understanding of customer, market competition and business partner needs
Conducts price / volume / profit analysis and develops the optimum marketing pricing strategies and implements them.
Interprets and translates commercial issues into the local project plan.
Work with Crop team and commercial team on Annual Integrated Market plan, campaign plan, etc.
In charge of demand and forecasting for its brands, managing for aging inventory (exit GMID ….)
In charge of new technology
Including the validation of technical concepts and product concepts, supported by the LPCT organization
Creates the sales and expense forecasts, and accountable for Business Case for new projects,
In charge of marketing and launch plan, works within local product concept teams on commercial and technical positioning at customer level.
Designs and implements pre-launch and post-launch communications for projects
In charge of Knowledge transferring
Work with Biological Agronomy team to design and refine knowledge transferring plan.
Implement training oriented by Crops X Portfolio matrix priority.
Being a key trainer to coach, test, and finally improve product related knowledge level.

Qualifications

Bachelor degree of agriculture major preferred.
Previous experience in similar roles, Agri-Biological or special fertilizer segment experience is requested, with NPI experience preferred.
Orientation in building productive networking
Strong Analytical, problem solving skills
Stay with leadership character
Ready for challenges and changes
Fluent in English both in oral and writing/reading

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