Digital Marketing Director

Job title:

Digital Marketing Director

Company

Jones Lang LaSalle

Job description

JLL empowers you to shape a brighter way.Our people at JLL and JLL Technologies are shaping the future of real estate for a better world by combining world class services, advisory and technology for our clients. We are committed to hiring the best, most talented people and empowering them to thrive, grow meaningful careers and to find a place where they belong. Whether you’ve got deep experience in commercial real estate, skilled trades or technology, or you’re looking to apply your relevant experience to a new industry, join our team as we help shape a brighter way forward.JLL supports the Whole You, personally and professionally.Our people at JLL and JLL Technologies are shaping the future of real estate for a better world by combining world class services, advisory and technology to our clients. We are committed to hiring the best, most talented people in our industry; and we support them through professional growth, flexibility, and personalized benefits to manage life in and outside of work. Whether you’ve got deep experience in commercial real estate, skilled trades, and technology, or you’re looking to apply your relevant experience to a new industry, we empower you to shape a brighter way forward so you can thrive professionally and personally.What this job involves:The Paid Media Director is responsible for leading and executing paid media strategies to drive business growth and achieve marketing objectives. This role involves developing, managing, and optimizing paid media campaigns across multiple channels, including search, display, social media, and programmatic advertising. The Paid Media Director works closely with internal teams and external agencies to ensure that all paid media efforts are cohesive, targeted, and effectively aligned with the company’s overall marketing and business goals. They are responsible for managing budgets, analyzing campaign performance, and optimizing strategies for maximum ROI.What your day-to-day will look like:

• Develop and execute multichannel paid media campaigns to drive business growth and reach target audiences.
• Manage and optimize paid media budgets to ensure maximum ROI.
• Collaborate with internal teams and external agencies to create compelling and effective advertising content.
• Analyze market trends, consumer behavior, and the competitive landscape to adjust campaigns accordingly.
• Track, measure, and report on campaign results, providing actionable insights to relevant stakeholders.
• Develop and maintain relationships with stakeholders, agencies and third-party vendors.
• Implement process improvements and best practices to enhance operational efficiencies.

Desired or preferred experience and skills:

• Bachelor’s degree in business, finance, marketing, or advertising.

Required skills & experience:

• Relevant and demonstrable experience in paid media, in B2B and/or commercial real estate or similar
• Demonstrable experience using data to drive specific targeting and marketing recommendations.
• Deep hands-on knowledge of paid media platforms covering search/social/display/programmatic
• Demonstrable experience with content syndication programs and vendors.
• Proficiency in programmatic platforms such as StackAdapt and TradeDesk.
• Excellent project management, communication, and collaboration skills.
• Proactive approach to problem-solving, with strong analytical skills.
• Strong analytical skills, attention to detail, and in-depth understanding of B2B web metrics and KPIs.

Location:Remote –London, GBRIf this job description resonates with you, we encourage you to apply, even if you don’t meet all the requirements. We’re interested in getting to know you and what you bring to the table! If you require any changes to the application process, please email or call +44 (0)20 7493 4933 to contact one of our team members to discuss how to best support you throughout the process. Please note, the contact details provided are to discuss or request for adjustments to be made to the hiring process. Please direct any other general recruiting inquiries to our page
I want to work for JLL.JLL Privacy NoticeJones Lang LaSalle (JLL), together with its subsidiaries and affiliates, is a leading global provider of real estate and investment management services. We take our responsibility to protect the personal information provided to us seriously. Generally the personal information we collect from you are for the purposes of processing in connection with JLL’s recruitment process. We endeavour to keep your personal information secure with appropriate level of security and keep for as long as we need it for legitimate business or legal reasons. We will then delete it safely and securely.For more information about how JLL processes your personal data, please view our .For additional details please see our career site pages for each country.For candidates in the United States, please see a full copy of our Equal Employment Opportunity and Affirmative Action policy .

Expected salary

Location

London

Job date

Thu, 12 Sep 2024 04:36:40 GMT

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