Job title:
Head of Marketing Marketing Dublin, Work from Home
Company
Lex Consultancy
Job description
This is an exciting opportunity for an innovative and passionate marketing leader to join a dynamic company during a time of significant growth, working alongside passionate innovators.As the Head of Marketing, you will play a crucial role in shaping the future of a forward-thinking healthtech organisation.While this is a remote first organisation, the successful candidate will be required to attend onsite monthly & quarterly leadership meetings in Dublin. The successful candidate must be living in Ireland to fulfil this position.Key Responsibilities:
- Develop and implement an integrated marketing and communications strategy.
- Build and maintain a modern marketing function to support company growth.
- Collaborate with the Head of Revenue to ensure team alignment.
- Establish a unified brand voice across all channels and geographies.
- Foster engaging interactions with consumers and partners.
- Support sales with content creation and resources.
- Analyse market trends and competitor activities.
- Plan and execute marketing activities to achieve short and long-term goals.
- Communicate key value propositions to ideal customer profiles (ICPs).
- Create and manage marketing campaigns.
- Contribute to and manage marketing budgets.
- Report on marketing activities and channels.
- Understand and analyse market, competition, and customer insights.
- Support business development and sales initiatives.
- Maintain consistent brand guidelines across channels.
- Lead, manage, and develop a high-performing marketing and communications team.
- Oversee the creation of marketing materials and campaigns.
- Analyze campaign data and report on performance.
- Plan and manage key events.
Key Skills and Requirements:
- At least 8 years experience in marketing leadership roles.
- Understanding of med tech / health tech / well tech trends and developments preferred but not required.
- Experience in a scale-up environment.
- Team leadership and development experience.
- Budgetary planning and ownership.
- Reporting and use of CRM and similar digital tools
- Experience in e-commerce and digital marketing / omnichannel
- Translating strategic goals into actionable tasks and results
- Digital and legacy marketing experience across channels
- Commercially driven with experience building and/or running an e-commerce business
- Experience of structuring and motivating teams
- Comfortable with modern platforms including HubSpot, Google, Slack, MS Office
- Understanding and/or willingness to learn about med tech / health tech / well tech
Benefits:
- Competitive salary
- Medical and Dental discounts.
- High-performance hardware.
- Work from home, with a home-office start-up budget.
- Pension contribution.
- A supportive environment where you will receive great training, ongoing academic studies, and access to highly skilled individuals who will nurture and support you as you grow
- A fun, fast-paced, and challenging work environment demanding high levels of energy, enthusiasm, and commitment
If you meet the requirements, please send your CV to Ellen via the enclosed link.
Expected salary
Location
Dublin
Job date
Sat, 06 Jul 2024 00:26:15 GMT
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