Description

• Responsible to existing brands and new technologies profitable growth for assigned crops
• Manage life cycle of responsible product from market needs identification, brand development, product proposition, GTM management, etc
• Work with Biological Agronomy team to well implement knowledge transferring with product management perspective.

Accountabilities (includes but not limited to)

• In charge of assigned brands
• In charge of PLCM for existing brands
• Owns understanding of customer, market competition and business partner needs
• Conducts price / volume / profit analysis and develops the optimum marketing pricing strategies and implements them.
• Interprets and translates commercial issues into the local project plan.
• Work with Crop team and commercial team on Annual Integrated Market plan, campaign plan, etc.
• In charge of demand and forecasting for its brands, managing for aging inventory (exit GMID ….)
• In charge of new technology
• Including the validation of technical concepts and product concepts, supported by the LPCT organization
• Creates the sales and expense forecasts, and accountable for Business Case for new projects,
• In charge of marketing and launch plan, works within local product concept teams on commercial and technical positioning at customer level.
• Designs and implements pre-launch and post-launch communications for projects
• In charge of Knowledge transferring
• Work with Biological Agronomy team to design and refine knowledge transferring plan.
• Implement training oriented by Crops X Portfolio matrix priority.
• Being a key trainer to coach, test, and finally improve product related knowledge level.

Qualifications

• Bachelor degree of agriculture major preferred.
• Previous experience in similar roles, Agri-Biological or special fertilizer segment experience is requested, with NPI experience preferred.
• Orientation in building productive networking
• Strong Analytical, problem solving skills
• Stay with leadership character
• Ready for challenges and changes
• Fluent in English both in oral and writing/reading

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