Senior Insight Analyst – Marketing

Job title:

Senior Insight Analyst – Marketing

Company

Asos

Job description

Company DescriptionWe’re ASOS, the online retailer for fashion lovers all around the world.We exist to give our customers the confidence to be whoever they want to be, and that goes for our people too. At ASOS, you’re free to be your true self without judgement, and channel your creativity into a platform used by millions.But how are we showing up? We’re proud members of Inclusive Companies, are Disability Confident Committed and have signed the Business in the Community Race at Work Charter and we placed 8th in the Inclusive Top 50 Companies Employer list.Everyone needs some help showing up as their best self. Let our Talent team know if you need any adjustments throughout the process in whatever way works best for you.Job DescriptionAbout the RoleAs a Senior Insight Analyst within the Marketing Insights team, your role will be to help Marketing stakeholders to understand how they can most effectively drive business growth through the delivery of analysis and storytelling.The Details

• Working closely with stakeholders to test and optimise marketing activity across Performance Marketing (Paid Search, Paid Social, Affiliates), Brand Marketing and CRM.
• Using multiple platforms, datasets and tools (SQL Server, Adobe, PowerBI) to produce robust marketing insights.
• Translating data into action-oriented insight to deliver a clear story to stakeholders.
• Collaborating with other insight teams and 3rd parties to produce impactful, cohesive analysis.
• Advocating for new processes and methodologies to improve accuracy of insights and be at the forefront of marketing insight.
• Building relationships with senior stakeholders across the business while communicating and managing priorities effectively.
• Supporting and evaluating testing to understand campaign performance, measure incrementality and calculate RO

QualificationsAbout You

• A strong track record in an Insights role
• Advanced Excel skills
• Good knowledge of key analytical tools & languages (must have: SQL & Adobe; nice to have: Python)
• Strong e-commerce/Marketing analytics knowledge
• A proactive approach and a curious mindset
• The skills to communicate effectively to all business levels clearly, confidently and concisely.
• An aptitude in handling multiple tasks and managing priorities effectively
• A love of collaboration with strong interpersonal skill

Additional InformationBeneFITS’Employee discount (hello ASOS discount!)ASOS Develops (personal development opportunities across the business)Employee sample salesAccess to a huge range of LinkedIn learning materials25 days paid annual leave + an extra celebration day for a special momentDiscretionary bonus schemePrivate medical care schemeFlexible benefits allowance – which you can choose to take as extra cash, or use towards other benefitsWhy take our word for it? Search #InsideASOS on our socials to see what life at ASOS is like.

Expected salary

Location

London

Job date

Thu, 04 Jul 2024 04:53:53 GMT

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