Specialist, Marketing

Job title:

Specialist, Marketing

Company

Cencora

Job description

Our team members are at the heart of everything we do. At Cencora, we are united in our responsibility to create healthier futures, and every person here is essential to us being able to deliver on that purpose. If you want to make a difference at the center of health, come join our innovative company and help us improve the lives of people and animals everywhere. Apply today!What you will be doingWe have an exciting opportunity for a talented Digital Marketing Specialist, Social and Paid Media, to support the strategy, development, creation, and execution of all social and paid media marketing for Cencora’s global portfolio of animal health brands under the direction of the Sr. Manager, Digital & Campaign Marketing.The ideal candidate is an experienced and creative marketing professional with a proven background in content creation and growing an engaged social media audience. This individual will have experience producing and publishing engaging content that captures and retains the attention of a B2B audience, while sparking meaningful engagement and audience growth – all with the end goal of attracting, growing, and retaining customers.Social Media Strategy

• Provide input on, develop, and execute on a comprehensive social media strategy that aligns with brand values and business goals of Cencora’s animal health brands globally (e.g. US and UK).

Paid Media Strategy

• Provide input on, develop, and execute on a comprehensive digital paid media marketing strategy that aligns with brand values and business goals of Cencora’s animal health brands globally (e.g. US and UK).

Content Creation

• Develop and direct the implementation of a wide range of content forms, including video, text, still imagery, graphics, animation, and other content forms that best utilize the technology available on any given channel to achieve organic social media and paid media strategic objectives
• Ideate, build, shoot, and edit effective stories that match the tone of each social platform

Content Distribution and Channel Management

• Own the day-to-day publishing and distribution of content across organic social media and paid media channels
• Develop and manage a comprehensive social media content calendar that aligns with strategic objectives and business goals.

Measurement, Analysis, and Optimization

• Monitor and analyze social media performance using data and analytics tools to track the effectiveness of content and campaigns

What your background should look likeTo be successful, you will have

• Demonstrated knowledge and practical campaign command of integrated digital marketing and the following individual digital disciplines: CRM & marketing automation, content, digital display, email, mobile, search, social media and web
• Ability to translate campaign data and provide analysis and reasoning for performance trends and future recommendations
• Highly creative and innovative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
• Proficiency in email marketing (Salesforce Marketing Cloud experience a plus)
• Proficiency in CMS platforms (SiteCore experience a plus)

What Cencora offersAll team members globally are provided with basic life insurance, personal accident insurance, business travel accident insurance, and EAP resources at no cost. Additional country-specific benefits such as healthcare, sick leave, death and disability, retirement, as well as perks and allowances may be provided. Details of programs vary by location.ScheduleFull timeAffiliated Companies Affiliated Companies: AmerisourceBergen Services CorporationEqual Employment OpportunityCencora is committed to providing equal employment opportunity without regard to race, color, religion, sex, sexual orientation, gender identity, genetic information, national origin, age, disability, veteran status or membership in any other class protected by federal, state or local law.The company’s continued success depends on the full and effective utilization of qualified individuals. Therefore, harassment is prohibited and all matters related to recruiting, training, compensation, benefits, promotions and transfers comply with equal opportunity principles and are non-discriminatory.Cencora is committed to providing reasonable accommodations to individuals with disabilities during the employment process which are consistent with legal requirements. If you wish to request an accommodation while seeking employment, please call 888.692.2272 or email . We will make accommodation determinations on a request-by-request basis. Messages and emails regarding anything other than accommodations requests will not be returned

Expected salary

Location

United Kingdom

Job date

Thu, 02 May 2024 00:23:54 GMT

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